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Shereen's Cakes & Bakes
Recommendations & Reviews
About us
Not many people can say they really love their job, however I can and I do!
I have tried all sorts of creative avenues and finally realised a passion for cake decorating in February 2009 when I made my first memorable cake. It was a Little Einstein's birthday cake for my daughter. I was so pleased with my rather amateur butter cream covered cake, with a handmade glittered fondant rocket set upon the top! I then started baking cupcakes for colleagues at the office, getting more adventurous with each batch, making new decorations, trying new colours and generally having fun! By May I had my first paid order.
In June I made my mum's 50th Birthday cake which I decorated with hand painted shells and little sugar pearls. She loved it so much she couldn't bring herself to cut it for 3 days! The little shells were eventually gently picked off with a knife and stored safely away before cutting the cake. It gave me such a sense of joy to give something to my mum that came solely from me, which I created from scratch.
By the end of 2009, I had made 70 cakes to order, and with each new order came a new feeling of excitement. My mind would start whizzing with ideas. I talked about cakes all the time and just wanted to be home baking. I would sit in the office trying to work but my mind was crafting my next creation. I was hooked! I quit my job and was self employed just 8 short months after making my first paid cake!
I see my customers' joy at being given a cake that they have ordered for someone they love, a cake design that they have chosen which reflects something of that person, a cake that is so personal and I know it's really going to mean so much to the person receiving it, because it is theirs and it has been uniquely made for them, and them alone. I have taught myself everything I know about cakes from books, the internet and some fantastic tips and guidance from a really good friend.
I continue to develop my talent and my business and I am so proud of the work I do. I... show more cannot describe the joy inside me when I show someone their cake for the first time.
2010 has been an amazing year for me, and I feel I just keep going from strength to strength. I count myself as one of the lucky few in this world to be doing something in my life that I am so passionate about and that makes other people so happy. I have had amazing support, belief and encouragement from my husband, my eldest daughter (my best critic!), my youngest daughter (born in July this year) my wonderful family and my friends. I wouldn't have got this far without them all.
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I have tried all sorts of creative avenues and finally realised a passion for cake decorating in February 2009 when I made my first memorable cake. It was a Little Einstein's birthday cake for my daughter. I was so pleased with my rather amateur butter cream covered cake, with a handmade glittered fondant rocket set upon the top! I then started baking cupcakes for colleagues at the office, getting more adventurous with each batch, making new decorations, trying new colours and generally having fun! By May I had my first paid order.
In June I made my mum's 50th Birthday cake which I decorated with hand painted shells and little sugar pearls. She loved it so much she couldn't bring herself to cut it for 3 days! The little shells were eventually gently picked off with a knife and stored safely away before cutting the cake. It gave me such a sense of joy to give something to my mum that came solely from me, which I created from scratch.
By the end of 2009, I had made 70 cakes to order, and with each new order came a new feeling of excitement. My mind would start whizzing with ideas. I talked about cakes all the time and just wanted to be home baking. I would sit in the office trying to work but my mind was crafting my next creation. I was hooked! I quit my job and was self employed just 8 short months after making my first paid cake!
I see my customers' joy at being given a cake that they have ordered for someone they love, a cake design that they have chosen which reflects something of that person, a cake that is so personal and I know it's really going to mean so much to the person receiving it, because it is theirs and it has been uniquely made for them, and them alone. I have taught myself everything I know about cakes from books, the internet and some fantastic tips and guidance from a really good friend.
I continue to develop my talent and my business and I am so proud of the work I do. I... show more cannot describe the joy inside me when I show someone their cake for the first time.
2010 has been an amazing year for me, and I feel I just keep going from strength to strength. I count myself as one of the lucky few in this world to be doing something in my life that I am so passionate about and that makes other people so happy. I have had amazing support, belief and encouragement from my husband, my eldest daughter (my best critic!), my youngest daughter (born in July this year) my wonderful family and my friends. I wouldn't have got this far without them all.
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7 recommendations and reviews from 6 people
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Referral from
December 30, 2017
Danielle S. asked:looking for recommendations for a cake maker!! I need a cake made for 28th jan for a 1st birthday!Danielle P. replied:https://www.facebook.com/shereenscakesandbakeslowerstondon/
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Referral from
November 19, 2017
Stephanie R. asked:Can anyone recommend a cake maker who is able to make a mr tumble cake for my daughters first birthday. Thanks :)Natarcia B. replied:https://www.facebook.com/shereenscakesandbakeslowerstondon/
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Referral from
June 29, 2017
Pretty N. asked:I'm after a birthday cake in the shape of or decorated as Rubble from Paw Patrol. Needed in August. Any recommendations of someone who could do this?Samantha T. replied:https://www.facebook.com/shereenscakesandbakeslowerstondon/ Hope the link works Shereen is amazing highly recommend her x
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Referral from
May 14, 2017
Sam C. asked:***ANON POST VIA ADMIN*** Hi, can I have recommendations for a local cake maker? Thanks.Catherine W. replied:Shereen's Cakes and Bakes - she's amazing! https://www.facebook.com/shereenscakesandbakeslowerstondon/
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Referral from
October 1, 2016
Paige R. asked:Can anyone recommend a cake maker to make either just the cake topper or cake topper and cakeGary S. replied:https://www.facebook.com/shereenscakesandbakeslowerstondon/
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Referral from
February 24, 2018
Amanda L. asked:Hi! Just wondering if there are any professional cake makers local who can do a 16th boys birthday cake!Katie S. replied:Shereen - she’s amazing!! Look fantastic and taste amazing!! Xx https://www.facebook.com/shereenscakesandbakeslowerstondon/
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Referral from
January 12, 2017
Rachel H. asked:Does anyone know of a cake maker that bakes really good cakes for a boys 1st Birthday in the area?Katie S. replied:https://www.facebook.com/shereenscakesandbakeslowerstondon/ She's made my daughters birthday cake, and most recently made my nephews christening cake. They taste amazing too xx
Recommendations from Katie S.
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